Red Bull is looking for top-performing college or university students to work with our most creative Marketing, Sales, and Business specialists! From day one, you’ll have the opportunity to dive deep into topics, take ownership of tasks, support projects and contribute based on your strengths and passions. As the On Premise Key Accounts Intern, you will be responsible for supporting the Key Accounts team with On Premise multi-unit customers. The role will be responsible for driving a variety of sales and marketing initiatives planned for 2025, both internal and external. The successful candidate will play a vital role in driving reach and availability, while creating and implementing marketing initiatives to increase Red Bull consumption in outlet.
The Internship Program is run in Toronto, at our HQ. Our modern office environment combines spaces for creativity and playfulness where you will find everything you need to give wings to your ideas.
KEY ACCOUNT REACH
Evaluate current distribution/execution across the On Premise Key Accounts channel to identify opportunities to grow the business vertically in existing accounts and horizontally in new account opportunities.
Support discovery meetings with Key Account banners, to understand customer needs.
Support the Key Accounts team in building pitch presentations for customer review.
Engage a hunt list of prioritized regional accounts to secure new opportunity for Red Bull distribution.
Implement segment strategies to increase execution in existing accounts to drive consumption and trial.
Learn and leverage tools including LinkedIn Sales Navigator and Technomic to engage key industry contacts.
Attend regional Key Account pitches to understand sales process and provide internal feedback.
KEY ACCOUNT CONSUMER COLLECTING SUPPORT
Lead initiatives in collaboration with the Field Marketing team to support the key accounts business. The goal of these initiatives will be to close contract voids, driving incremental sales while engaging industry staff to increase trial and consumption of Red Bull products.
Auditing current customer base to help support the team in understanding what the local level execution looks like.
Supporting with void gap closures of the executional proponents of our current customer base contracts.
KEY ACCOUNT MARKETING
Work collaboratively with internal marketing stakeholders to create and implement Key Account marketing materials and programs, aligned with brand guidelines.
Ensure timely delivery of assets through engagement of external agencies and stakeholders.
Support On Premise field force, to implement POS and marketing materials during roll out periods.
Support with new customer roll outs, and lead implementation process.
Actively enrolled as an undergraduate in a university or college
Proven excellence in academic life
Extra-curricular achievements
Ability to grow, change and thrive within our organization and culture
Strong verbal and written communication skills
Strong capabilities in Microsoft Office (Excel, PowerPoint, and Word)
A love for the On Premise environment – QSR, Cafés, Full Service restaurants, Hotels, and Catering opportunities
Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.
