GARDENWORKS is British Columbia’s largest independently owned garden centre company with 10 locations across Vancouver’s lower mainland, Vancouver Island, and South Okanagan.
At GARDENWORKS we are unapologetic about our love of plants and want to share this passion with every person who crosses our path.
Join GARDENWORKS and play a key role in our shared mission of connecting people to our natural world through plants.
We have an exciting opportunity for a full-time Digital Media Co-ordinator to join our team at Gardenworks! The ideal candidate will be responsible for developing and executing on the brand’s digital media-based communication strategies - acting as the brand voice and customer support, across all social channels and online communities with the intention of driving traffic and sales in-store and to www.gardenworks.ca
This is a full-time position – Monday to Friday schedule. Salary 55,000 – 60,000 a year
What You’re Responsible For:
- Planning and execution of a results-driven social media strategy.
- Develop and curate engaging content for social media platforms.
- Assist in the creation and editing of written, video, and photo content.
- Attend company events and produce live social media content – occasional travel required
- Ensure brand consistency in marketing and social media messaging including advertising, product development, and brand management.•
- Collaborate with the marketing team to ensure the marketing & promo calendar is kept up to date.
- Monitor social media channels for industry trends.
- Interact with users and respond to social media messages, inquiries, and comments.
- Review analytics and create reports on key metrics.
- Provide guidance for our weekly Global TV segments, including scheduling topics & talent, and communicating this to our retail stores
- Execute photo and video shoots that are scheduled on and off-site
Is this you?
- 1-3 years’ experience with B2C social media marketing or content development
- You have passion for digital media, including Instagram, Facebook, Pinterest, CMS and YouTube with strong content development, copywriting, and copy-editing skills
- Direct experience using social media management tools (specifically Hootsuite)
- Top-notch oral and verbal communication skills
- You are a creative thinker with strong technical skills to successfully grow our online community
- Exceptional time management, multi-tasking, and prioritization skills with the ability to effectively manage projects and meet deadlines
- Working knowledge using photo editing apps and content creation software (InDesign, Illustrator, Photoshop, etc.)
- Stay up to date with best practices and what makes content successful in today’s social media world
- Personal knowledge and passion for the horticulture industry
We offer a culture that promotes a healthy, fulfilling work/life balance, benefits package for all eligible full-time employees (including medical, vision and dental), and an amazing employee discount!
GARDENWORKS is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Interested applicants should forward resume and cover letter Attn: Amber Castro, Director of Human Resources to careers@gardenworks.ca
