Job Overview
We are seeking a detail-oriented and knowledgeable SEO Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of search engine optimization strategies and techniques, with the ability to analyze data and implement effective SEO practices and run profitable google ads . This role is essential for enhancing our online presence, driving organic traffic, and improving search engine rankings.

Responsibilities

Conduct thorough keyword research to identify opportunities for content optimization and growth.
Develop and implement on-page and off-page SEO strategies to enhance website visibility.
Optimize website content, including metadata, headings, and images, for improved search performance.
Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, and Adobe Analytics.
Collaborate with content creators to ensure SEO best practices are integrated into all digital marketing efforts.
Stay updated on the latest SEO trends, algorithm changes, and industry developments to maintain competitive advantage.
Utilize tools like Google Tag Manager to track website performance and user behavior effectively.
Conduct technical SEO audits to identify areas for improvement in site structure and performance.
Provide regular reports on SEO performance metrics and suggest actionable insights for ongoing improvement.

Requirements

Proven experience in SEO with a strong understanding of search engine algorithms and ranking factors.
Proficiency in using WordPress for content management and optimization.
Familiarity with HTML and JavaScript as they relate to website optimization.
Strong research skills for identifying keywords and analyzing competitors.
Experience with metadata creation and optimization techniques.
Knowledge of Google Tag Manager, Google Search Console, and other relevant SEO tools.
Ability to work collaboratively within a team environment while also being self-motivated.
Excellent analytical skills with a data-driven mindset to inform decision-making.

Join us in this exciting role where you can make a significant impact on our digital marketing efforts!

Job Types: Full-time, Part-time, Permanent

Pay: $17.50-$50.00 per hour

Expected hours: No less than 25 per week

Additional pay:

Commission pay
Tips

Benefits:

Company events
Store discount

Experience:

SEO: 1 year (preferred)

Work Location: In person

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SEO Specialist