Job Overview
We are seeking a detail-oriented and knowledgeable SEO Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of search engine optimization strategies and techniques, with the ability to analyze data and implement effective SEO practices and run profitable google ads . This role is essential for enhancing our online presence, driving organic traffic, and improving search engine rankings.
Responsibilities
- Conduct thorough keyword research to identify opportunities for content optimization and growth.
- Develop and implement on-page and off-page SEO strategies to enhance website visibility.
- Optimize website content, including metadata, headings, and images, for improved search performance.
- Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, and Adobe Analytics.
- Collaborate with content creators to ensure SEO best practices are integrated into all digital marketing efforts.
- Stay updated on the latest SEO trends, algorithm changes, and industry developments to maintain competitive advantage.
- Utilize tools like Google Tag Manager to track website performance and user behavior effectively.
- Conduct technical SEO audits to identify areas for improvement in site structure and performance.
- Provide regular reports on SEO performance metrics and suggest actionable insights for ongoing improvement.
Requirements
- Proven experience in SEO with a strong understanding of search engine algorithms and ranking factors.
- Proficiency in using WordPress for content management and optimization.
- Familiarity with HTML and JavaScript as they relate to website optimization.
- Strong research skills for identifying keywords and analyzing competitors.
- Experience with metadata creation and optimization techniques.
- Knowledge of Google Tag Manager, Google Search Console, and other relevant SEO tools.
- Ability to work collaboratively within a team environment while also being self-motivated.
- Excellent analytical skills with a data-driven mindset to inform decision-making.
Join us in this exciting role where you can make a significant impact on our digital marketing efforts!
Job Types: Full-time, Part-time, Permanent
Pay: $17.50-$50.00 per hour
Expected hours: No less than 25 per week
Additional pay:
Benefits:
- Company events
- Store discount
Experience:
Work Location: In person