About KEV:
KEV Group is an enterprise SaaS company that provides an all-in-one activity fund management solution for K-12 schools. By seamlessly integrating and automating all fee management processes, our SchoolCash platform provides real-time visibility and control over how districts and schools create, collect, manage, track, and reconcile these funds. Parents benefit from an easy-to-use solution that offers convenience and supports all payment types. More than 26,000 schools across North America rely on our solutions to manage over $4 billion in activity funds annually.
The company is headquartered in Toronto with offices in Cambridge, ON and across the U.S. KEV is a portfolio company of Serent Capital, a leading middle market private equity firm focused on high growth technology businesses.
Why Join KEV?
- Work in an industry that benefits children, parents and schools
- Do meaningful and purpose-driven work, and make a real impact
- Join a quickly growing organization with real opportunity for learning and growth
- Passionate and accessible leadership team that cares about people, personally and professionally
- Hybrid work environment (3 days a week in either our North York office)
Job Description:
KEV Group is looking for a Regional Marketing Specialist to join our team. Reporting into the Senior Regional Marketing Manager, this individual will be responsible for developing and executing campaigns for specific territories across North America to support our growth strategy. In this role you will manage, execute, monitor, and report on both outbound and inbound marketing initiatives and campaigns to drive new logo and expansion sales that meet or exceed demand generation and acquisition targets for your assigned territories.
This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the regional Sales and Account Management teams, as well as other Marketing team members. The ideal candidate has a background in B2B SaaS marketing and has a proven ability to work in a fast-paced, multi-tasking environment that emphasizes ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve.
Responsibilities:
- Collaborate extensively with Sales and Account Management teams to develop and execute on the regional marketing strategy
- Monitor targets for lead generation campaigns and adjust plans as needed
- Own all virtual and in-person events at all stages from planning to execution to ensure professional, consistent delivery of events on time and error-free
- Execute marketing activities from state annual sponsorships
- Coordinate the delivery & tracking of communications and campaigns for prospects and expansion sales
- Own and coordinate the timely completion and submission of RFPs
- Conduct any general duties, specific projects and responsibilities as assigned or required in a timely and professional manner
Skills and Experience:
- University Degree or College Diploma in marketing is required
- 7+ years of B2B SaaS marketing experience, ideally supporting regional marketing efforts
- Advanced knowledge of MS Office applications (Word, Excel, Power Point, Teams), Salesforce and project management tools such as Monday.com
- A pragmatic, detail-oriented self-starter who demonstrates initiative and thrives in a multi-tasking, time-sensitive environment
- Growth mindset - enthusiasm for challenges and work ethic with a ‘can do’ attitude
- Proven ability to prioritize and meet deadlines without sacrificing quality
- Strong project management and problem-solving skills with an ability to identify and prioritize highest impact initiatives
- Excellent written and verbal communication, interpersonal, and organizational skills
We Offer:
- Competitive salary
- Comprehensive health and dental benefits
- Professional development opportunities
- Continuing Education
- Great colleagues and collaboration
This job description indicates the general nature and level of work expected. It is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required by an individual joining the KEV team in this or any other capacity.
KEV Group is pleased to accommodate individual needs in accordance with the Accessibility of Ontarians with Disabilities Act, 2005 (AODA), within our recruitment process. If you require accommodation at any time throughout the recruitment process, please speak with Human Resources or the hiring manager.
KEV Group is an equal opportunity employer who agrees not to discriminate against any employee or job applicant because of race, color, religion, national origin, sex, physical or mental disability, or age.
