Hey there! We’re Blanka, a Vancouver-based tech company shaking up the e-commerce world. Our cutting-edge platform enables entrepreneurs to launch their own branded product lines in just minutes. We are looking for an eager, creative, and detail-oriented
Social Media & Community Specialist to help amplify our reach and drive our global vision into reality.
Why We’re Awesome
- BC Tech’s Startup of the Year 2023
- Perfect 5.0 rating on Glassdoor
- A team of values driven, seasoned founders building a rocketship!
As part of our growing Marketing team, you will craft engaging content, foster a vibrant online community, and grow Blanka’s social media presence across key platforms. Reporting to the Marketing Manager, you will be responsible for translating our social media strategy into compelling campaigns, while also building connections with our audience to create a supportive, engaged community.
We’re not a typical 9-5 gig—think of this as your chance to be an owner, making a real impact while having a blast. If you’re ready to roll up your sleeves and join us at the ground floor of an exciting journey, we’d love to hear from you!
You’re Excited About The Role Because…
Social Media Strategy & Content Creation
- You will design and execute content strategies for Instagram, TikTok, LinkedIn, and other key social channels, ensuring they align with Blanka’s goals and brand voice
- You will become a familiar face for the brand, conducting interviews, talking about beauty trends, and more
- You excel at crafting digital-first content and feel confident in front of the camera, particularly for Instagram Reels and TikTok
- You will create engaging and shareable content, including graphics, short and long-form videos, and written posts, to drive awareness and engagement
- You will monitor key social media metrics, provide regular performance reports, and make data-driven recommendations for optimization
- You will collaborate with cross-functional teams to align social efforts with broader marketing objectives
Community Building & Engagement
- You will foster a strong online community by responding to comments, messages, and user-generated content in a timely and professional manner
- You will develop strategies for addressing customer questions or concerns on social media, working cross-functionally with Blanka’s Success Team to resolve them effectively
- You will proactively engage with relevant online communities, groups, and forums to promote Blanka’s services and build relationships with potential merchants
- You will manage social listening efforts to gather insights and identify trends that inform future campaigns and strategies
- You will create opportunities for user-generated content and build relationships with influencers and ambassadors who align with Blanka’s values
Other Responsibilities
- You will stay current on social media trends, algorithm changes, and best practices, identifying opportunities for innovation.
- You will provide ad hoc support as needed to ensure the success of Blanka’s marketing initiatives.
WE’RE EXCITED TO HAVE YOU BECAUSE…
- You have a minimum of 2 years’ experience managing and growing social media channels, including TikTok, Instagram, and LinkedIn
- You’re proficient in social media management and scheduling platforms such as Later or Planoly
- You stay informed about industry trends, popular hashtags, and new platform features
- You’re a natural wordsmith who’s skilled at writing copy that resonates with your audience
- You thrive in a fast-paced, startup environment, juggling multiple projects without missing deadlines
- You’re creative and have a knack for quickly creating and editing content
- You have a strong talent for recognizing and maintaining a cohesive, compelling sense of branding that aligns with Blanka’s brand's identity and resonates with its audience
- You’re data-driven and understand how to use analytics to refine your strategies
- You’re a critical thinker who’s always looking for better ways to connect with your audience
- You’re extremely organized and prioritize tasks effectively to meet deadlines
- You’re tech-savvy and comfortable navigating digital tools
- Bonus: You have experience in influencer outreach or partnerships
- Bonus: You’re familiar with ecommerce platforms like Shopify
- Bonus: You have graphic design skills in tools like Canva, Photoshop, or Figma
What We Bring To The Table
- Salary range: $55,000 - $60,000 depending on the candidate’s relevant education and experience
- In addition we offer an extended benefits package that includes full health, dental, and vision
- Unlimited vacation policy
- Blanka is a remote work friendly employer, welcoming flexible work options to support our people (eligibility may vary, depending on position)
- Access to product perks and discounts on high end beauty and wellness products
- You will have the support of your manager, and the opportunity to learn and develop with a team of unconventional & diverse teammates, who are all working together to achieve the same mission
- This position is a fantastic opportunity to join an innovative start-up, work with a passionate team, and contribute to the success of Blanka's e-commerce platform
We are proud to be an equal opportunity employer. We thank all interested applicants; however, only qualified candidates will be contacted.
