Here's what you'll be doing....
You’ll execute marketing strategies across UTP product types, imprints and titles, supporting overall goals and strategic objectives to enhance brand recognition, reputation and revenue.
- For this position, we currently have the option of working totally in the office, or in a hybrid model. However, this position may initially require some in-office time mixed with work from home during the onboarding phase.
Key Responsibilities include:
- Organize conference exhibits and events annually, including securing space, furniture, shipping, marketing materials, products for display, and other materials as needed
- Maintain and update the conference grid for the Publishing Division, with dates, costs, sales, and other relevant data
- Maintain and update events calendar, with dates, times, locations, featured speakers and topics. Attend and support local events, as needed
- Coordinate books for awards annually, including researching appropriate awards, submitting applications, sending out complimentary copies for review, documenting results of the application, and communicating results
- Coordinate journal and media reviews by researching appropriate journals and media outlets, sending out complimentary copies for review, documenting the publication of reviews, and communicating the publication of reviews
- Maintain and update database of relevant journals and media outlets by subject area, documenting coverage of UTP titles
- Maintain and update indexing for UTP titles, with a particular focus on mission-critical databases, including Medline, PubMed Central, Scopus, Web of Science, EMBASE; indexing includes maintaining and updating indexing grid, submitting applications for relevant titles, coordinating access for applications review, documenting and communicating results
- Submit titles to relevant opportunities for special promotion, as needed
- Contribute to communications and media relations for UTP published products, such as by drafting press releases and sending out Advance Reading Copies / NetGalley digital review copies
- Contribute to effective author experience (AX) marketing strategies, including strategies to drive author recruitment
- Contribute data to marketing key performance indicators and metrics
- Build and maintain effective relationships, and work closely with key internal stakeholders and departments, such as sales, production, distribution, and editorial teams
- Keep abreast of changing market conditions relating to products, promotion and technology with a particular focus on leveraging technology solutions to enhance marketing objectives
- Other related duties
Education, Qualifications, and Experience:
- Post-secondary graduate, or equivalent combination education/experience
- 2+ years marketing experience in publishing or related environment
Knowledge, Skills, and Attributes:
- Highly developed, professional interpersonal and communication skills
- Results oriented, focuses on achieving agreed upon outcomes and ensures that key objectives are met
- Anticipate, understand, and respond to the needs of authors, customers, and clients to meet and exceed their expectations within the organizational parameters
- Establish and maintain positive working relationships with others both internally and externally to achieve organizational goals
- Resilience and comfort with change
- Highly organized, comfortable working with competing priorities under tight timelines and with a high degree of attention to detail
- Effective working independently as well as collaboratively
- Intellectual curiosity and a commitment to continuous learning – a growth mindset.
- Values matter to you. You bring your whole self to work and you live our values of accountability, innovation, respect, and customer focus
About our Team:
The Publishing Division has a staff of over 60 full-time and contract employees and operates out of 800 Bay Street, Toronto. With the publication of influential authors and award-winning research, as well as a continuing dedication to groundbreaking new scholarship and innovative texts, UTP has firmly established its reputation for excellence. Books and journals published by UTP are written for intellectually curious readers, academics, researchers, students, and practitioners. Our authors come from around the world and we serve a global market.
About University of Toronto Press:
University of Toronto Press (UTP) is one of the largest university presses in North America, publishing landmark scholarship since 1901. Each year UTP releases over 200 new scholarly, course, and general interest books in both print and eBook format and over 45 journals. In addition, UTP manages the distribution for over 200 publishers and imprints in Canada, the US and around the world, with warehouses in Toronto ON and Buffalo NY. UTP also runs all of the University of Toronto Bookstores across the three main campuses, serving over 95,000 students and 15,000 faculty. For more information, please visit utorontopress.com.
As the leading university press in Canada and one of the largest in North America, we acknowledge our role and responsibility in effecting positive change. With this, we seek to continuously improve the diversity and representation of our publications and the clients we represent, as well as within the makeup of our organization. With strong commitment from leadership, we are collectively bringing forward change across the organization, both within our company culture and in our publishing, distribution, and retail endeavours. UTP operates with mutual trust, respect, and integrity as we strive to identify and remove barriers. We are committed to making UTP a great place to work by addressing and challenging systemic inequities.
Interested in applying?
We truly thank all applicants for their interest in joining the Press, only those candidates considered for an initial interview will be contacted.
The University of Toronto Press encourages applications from all qualified candidates. If you need accommodation at any stage of the application process or want more information on our accommodation policies, please contact the People Team at 416.978.2239 ext. 2255.
This is a current vacancy within our organizati
