Communications and Marketing Coordinator at Arbutus Laser.
Part-time position with flexible hours.
About the Arbutus Laser Centre for Aesthetic Medicine:
Arbutus Laser stands as a beacon of excellence in the aesthetics industry, with over thirty years of service. Our clinic is rooted in a rich legacy that combines innovation with a deep-seated commitment to quality and integrity. Situated at the heart of our community, we pride ourselves on delivering personalized, result-driven aesthetic solutions. As we continue to grow, we're looking for a Marketing Coordinator to amplify our brand and story.
Position Overview:
The communications and Marketing Coordinator at Arbutus Laser plays a crucial role in shaping and executing our external communications strategies. Under the leadership of our senior management, this role offers the unique opportunity to drive our brand’s presence both online and offline. We're in search of a dynamic, creative, and strategic thinker who can navigate the ever-evolving landscape of digital marketing while maintaining our ethos of excellence and integrity.
Your role will be instrumental in enhancing our digital footprint, engaging with our community, and ultimately driving patient growth and satisfaction. We value creativity, innovation, and a forward-thinking approach to marketing within the healthcare and aesthetics space.
Key Responsibilities:
- Develop and implement a comprehensive digital marketing strategy, including SEO, SEM, and social media platforms, to increase our clinic’s visibility and attract new patients.
- Create engaging and informative content for our social media channels, website, and email marketing campaigns, reflecting our commitment to excellence and innovation in aesthetic treatments.
- Manage and optimize our Google My Business listing and other online directories to improve local search visibility.
- Collaborate with partners to extend our brand reach, while ensuring alignment with our clinic’s values and standards.
- Monitor and analyze the performance of marketing campaigns and social media activity, using insights to guide future strategies.
- Coordinate with external marketing agencies or consultants as needed to achieve marketing objectives.
- Stay abreast of the latest trends in digital marketing and aesthetics to ensure our marketing efforts are cutting-edge and effective.
What You Bring to the Table:
- Experience: 2+ years in marketing, preferably with experience in the healthcare, aesthetics, or beauty industry.
- Skills: Strong proficiency in digital marketing tools and platforms, content creation software (e.g., Adobe Creative Suite, Canva), and familiarity with CRM systems.
- Creativity: A flair for designing compelling marketing materials and digital content that captivates and engages our target audience.
- Analytical Mindset: Ability to analyze data to inform marketing decisions, with a keen eye for detail and a commitment to accuracy.
- Communication: Excellent written and verbal communication skills, with the capability to craft clear, persuasive, and brand-aligned messages.
- Team Spirit: While capable of working independently, you thrive in a collaborative environment, bringing positive energy and fresh ideas to the team.
- Adaptability: Comfort with a fast-paced environment and changing needs, demonstrating flexibility and a willingness to learn and grow.
- Coachable: Earnestness to learn and to engage in training to increase knowledge of marketing methods and increase skill set.
Why Join Arbutus Laser?
By joining our team, you become part of a legacy of excellence. Your contributions will have a direct impact on our brand’s growth and the satisfaction of our patients. If you're ambitious, committed to ongoing learning, and eager to play a key role in a dynamic team, Arbutus Laser offers a fulfilling career path. We value work-life balance and life long learning.
Please submit your resume along with a cover letter that highlights -
- Your previous marketing successes and how they align with our needs.
- Why Arbutus Laser is your chosen place to grow and contribute.
- Any specific marketing strategies or trends you’re excited to explore and implement.
Include your wage expectations and any portfolio pieces or case studies that showcase your marketing expertise.
Join us in our mission to not just meet but exceed the expectations of our patients, continuing the legacy of Arbutus Laser as a leader in our industry. Together, let's redefine what it means to market excellence in Aesthetic Medicine.
Job Type: Part-time
Pay: $25.00-$40.00 per hour
Expected hours: 16 – 24 per week
Benefits:
- Company events
- Flexible schedule
- On-site parking
- Store discount
Education:
- AEC / DEP or Skilled Trade Certificate (preferred)
Experience:
- Marketing: 2 years (required)
Work Location: Hybrid remote in Vancouver, BC V6J 1Z6
